Tech
Picsart now allows creators to ‘hire’ AI assistants through agent marketplace
The AI-powered design platform Picsart is launching an AI agent marketplace, allowing creators to “hire” AI assistants to help them with specific tasks, like resizing and remixing social content, or editing product photos on Shopify.
With over 130 million worldwide users that skew Gen Z, Picsart is like a more advanced Canva for social media managers and content creators. The company reached unicorn status amid the creator economy boom in 2021, but has remained relevant by continuing to ramp up its AI-powered products to serve the current market.
The timing is good for Picsart to launch such a marketplace, since viral projects like OpenClaw have fueled industry demand for agentic AI chatbots that can carry out requests like a personal assistant.
“Creators have been stuck as the operator of every workflow — the one doing, not deciding,” said Hovhannes Avoyan, Picsart founder and CEO, in a statement. “Our Agents change that relationship — you set direction, the agent builds a plan using real data, you approve, it executes.
Picsart says that it will introduce more specialized agents each week, but to start, creators can work with four different agents: Flair, Resize Pro, Remix, and Swap.

The Flair agent is perhaps the most sophisticated of the bunch, integrating with Shopify to act as an assistant for online store owners. The agent analyzes market trends to make recommendations for how a shop could improve, like suggesting it edit product photos to look more cohesive. In a future update, Flair will be able to run A/B tests and identify underperforming products to proactively offer recommendations for how a creator can improve their sales.
The Resize Pro agent can resize images and videos for the recommended dimensions on various different platforms, but it uses AI to generatively extend the frame if the original media isn’t conducive to a certain size. The AI supposedly will ensure that resized images look like they were composed intentionally and weren’t just cropped haphazardly.
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The Remix agent invites the creator to describe a style, like “vintage film,” “watercolor,” or “cyberpunk” and edit an existing photo library to fit within that theme, while the agent feature allows users to change the backgrounds of photos in bulk.

For an agent like Flair, which is supposed to work behind the scenes asynchronously to analyze store data, it will be especially helpful that users can chat with these agents on WhatsApp or Telegram. Picsart integrates with those apps specifically since their APIs enable businesses to set up AI chatbots; but as more platforms add similar tools, the functionality could broaden.
“As agents extend to messaging apps creators already use, that conversation happens anywhere — at your desk or from the subway,” added Avoyan.
In some cases, AI agents can prove problematic, since any LLM-based software has the potential to hallucinate and could potentially take actions that the creator did not intend. But Picsart allows users to set “autonomy levels” for agents like Flair, which give the option of requiring creator approval before taking any action. These agents should also be less vulnerable to prompt injection attacks than more public facing agents, assuming that Picsart doesn’t roll out agents that interact more directly with customers or the internet at large.
Like many other AI tools, Picsart offers a free plan with just a few AI credits each week, but users can get significantly more capacity when paying for premium subscriptions, which start at about $10 per month when billed annually. To use an AI agent, you’ll probably need a paid plan.
Tech
Amazon working on new smartphone with Alexa at its core, report says
Looks like Amazon’s getting back into the smartphone game. More than 11 years after the e-commerce giant pulled the plug on its failed first effort, the Fire Phone, the company is now developing a new smartphone codenamed “Transformer,” Reuters reported, citing anonymous sources.
The device is being developed by the company’s Devices and Services division, and it would feature personalized features that would make it easier to use Amazon’s suite of apps, including Amazon Shopping, Prime Video, and Prime Music, the report said.
The smartphone would also support Alexa, the smart home assistant that Amazon has been investing heavily in, adding AI chops and expanding support to work with most of the company’s devices. AI features are said to be a big focus for the smartphone, which is being seen internally as a way to encourage Amazon customers to use its AI products, Reuters reported.
The smartphone is said to be developed by a relatively new unit within the Devices division called ZeroOne, which is led by J Allard, a former Microsoft executive who helped create the Xbox.
The news comes as Amazon has been going all-in on AI, investing $50 billion into OpenAI recently, and projecting $200 billion in capital expenditures toward its AI, chips, and robotics efforts in 2026.
The company spent more than a year revamping its Alexa assistant with generative AI features, finally launching it this February as Alexa+. The assistant keeps its smart home chops, and can now do most things that other AI chatbots can — like planning an itinerary for a trip, updating a shared calendar, finding and saving recipes to a library, making movie recommendations, helping with homework, exploring a topic, and more.
Amazon declined to comment.
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Tech
Cyberattack on vehicle breathalyzer company leaves drivers stranded across the US
A cyberattack on a U.S. vehicle breathalyzer company has left drivers across the United States stranded and unable to start their vehicles.
The company, Intoxalock, says on its website that it is “currently experiencing downtime” after a cyberattack on March 14. Intoxalock sells breathalyzer devices that fit into vehicle ignition switches, and is used by people who are required to provide a negative alcohol breath sample to start their car.
Intoxalock spokesperson Rachael Larson confirmed to TechCrunch that the company had been hit by a cyberattack. Larson said the company took steps to “temporarily pause some of our systems as a precautionary measure.”
These breathalyzer devices need to be calibrated every few months or so, but the cyberattack has left Intoxalock unable to perform these calibrations. The company said customers whose devices require calibration may experience delays starting their vehicles.
Drivers posting on Reddit say that cars are unable to start if they miss a calibration, effectively locking drivers out of their vehicles.
According to local news reports across Maine, drivers are experiencing lockouts and some have been unable to start their vehicles. One auto shop in Middleboro told WCVB 5 in Boston that it has had cars parked in its lot all week due to the cyberattack.
News reports from across the United States show drivers are affected from New York to Minnesota, and drivers have been unable to drive because their vehicle-based breathalyzers cannot be immediately calibrated.
Intoxalock would not say what kind of cyberattack it was experiencing, such as ransomware or if there was a data breach, or whether it had received any communications from the hackers, including any ransom demands. The company’s technology is used in 46 states, its website says, and it claims to provide services to 150,000 drivers every year.
Intoxalock did not provide an estimated timeline for its recovery.
Tech
AI startups are eating the venture industry and the returns, so far, are good
Well, the data is out. AI startups accounted for 41% of the $128 billion in venture dollars raised by companies on Carta last year — a record-high annual share. In a sense, though, we knew that. Investors last year were voracious in deploying capital to AI startups, to the point that 10% of startups accounted for half of the funding.
Those startups included Anthropic, OpenAI, and xAI, which raised double-digit billions last year at sky-high valuations. Actually, they are still raising at an even more astounding velocity. In January, xAI raised a $20 billion Series E. In February, OpenAI snagged a $110 billon round, one of the largest private rounds ever raised, bringing the company closer than ever to a $1 trillion valuation.
Size-wise, in between OpenAI and xAI was Anthropic, which raised a $30 billion Series G last month at a $380 billion valuation. OpenAI and Anthropic accounted for a heavy chunk of the $189 billion in global venture capital raised last month and, alongside xAI, have teased IPOs for later this year that have left investors foaming at the mouth.
The state of the venture market is now K-shaped — or bifurcated — in which capital remains concentrated in a select few firms that then back a handful of companies, while everyone else is, well, kinda just there.
“While funding rounds have gotten slightly harder to raise, the capital for each round has increased,” Peter Walker, head of insights at Carta, told TechCrunch. “So fewer bets, but more capital. AI startups are raising bigger rounds not because they have lots of employees — they don’t — but because the cost of running AI models is high.”
The latest Carta data also shows that funds raised in 2023 and 2024 (after the launch of ChatGPT in late 2022) have posted the highest internal rate of return (IRR), compared with the declining IRR of funds raised between 2017 and 2020. The report views the increased IRR over the past few years as a positive indicator for the funds backing some of the leading startups emerging from this AI moment.
“It’s promising that the younger funds have seen IRR start strong,” Walker said, adding, however, that there were a few factors to consider. For one, he said, newer funds might look like they are doing well on paper because if they invested in a seed round, for example, and that company went on to raise a Series A at a higher valuation, then on paper it looks like the investor made high returns in a short time period.
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“This pushes IRR up,” Walker said. “It is also likely that the portfolios of the more recent vintage funds are full of AI-native startups in a way that the portfolios of 2021/2020 funds are not.”
Time will tell if this early enthusiasm will translate into real returns for investors via exits like blockbuster IPOs or big-dollar acquisitions, or if we are merely in the hype phase of a bubble that will eventually pop.
