Tech
Cathie Woods’ ARK makes its first lead investment in startup Lucra — and it isn’t AI
ARK Invest Venture Fund has made its first-ever lead investment in an early-stage startup called Lucra, firm founder Cathie Woods told TechCrunch.
“We feel pretty excited about it,” Woods (pictured above) said in the recent interview regarding the investment in the startup.
Lucra developed a software platform that reimagines corporate loyalty programs into interactive, eSports-like events such as tournaments where customers can play each other, even betting or winning cash or company giveaways. The startup said its customers include Five Iron Golf, Chess Kings, and Dave & Busters.
Lucra announced on Wednesday that it raised a $20 million Series B, led by the ARK fund, with participation from Alumni Ventures, Astralis Capital, Harlo Equity Partners, Simplex Ventures, SeventySix Capital, and WTI.
There are a few reasons why the famed financial company has never led a startup deal before. For one, the ARK Invest Venture Fund is not a typical VC fund. It’s an SEC-regulated interval fund (also known as a closed-end mutual fund), meaning anyone can invest in it, for as little as $500. However, it is not traded on a public exchange, so investors cannot sell shares at will. They can sell limited shares on specific dates, quarterly.
Woods also noted that the person running the fund, director of research Nick Grous, “is a tough sell,” leaving startups with the difficult task of getting him excited enough to advocate to lead a deal.
What’s even wilder is that ARK was particularly gunshy, about this sort of business because it got burned after investing in a somewhat similar company a few years ago.
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“We had actually owned a company called Skillz, which kind of operated in this space,” Grous said. “It didn’t work out well for us and many other investors.”
Skillz was a once hot public company that later became mired in troubles and lawsuits. The big difference, the investor said, is that Lucra is a B2B platform, selling interactive eSports as a loyalty program, rather than trying to license and run games directly to consumers.
“Overcoming our initial hurdle, especially given our experience with Skillz, overcoming our reticence, having Nick overcome it, that was our first screen,” Woods said of how this startup convinced her company to write a big check.
In this case, ARK Invest had participated in Lucra’s previous Series A round, and had grown familiar with its business model, its trajectory, and its founder and CEO Dylan Robbins, Grous told TechCrunch.
“We had been in constant communication,” Grous said, adding that his venture-esq fund attempts to have quarterly conference calls with the startups in the portfolio, similar to how public companies report to investors quarterly. ARK mostly works in the public market, offering a slate of publicly traded EFT funds.
Despite already being in the portfolio, Lucra’s founder was grilled numerous times when it came time to buy more shares — first by Grous and then ARK’s investment committee, both he and Woods described.
During those calls, Robbins “had thought about all the things that went wrong” with similar companies like Skillz, as well as with Lucra, and had answers, Woods said. “No matter how many times we went at him, his conviction, there was just no let up,” she described.
It also helped that this company’s financials were promising, it was in an area that ARK knew well, and this was not AI, aka the most hyped, most expensive area these days.
“We’ve been underwriting the sports-betting space, understanding the gamification aspects of entertainment,” Grous said, meaning that the investment firm could “really understand the opportunity here.”
The ARK Invest Venture Fund holds shares of companies like Epic Games, Kalshi, Discord, for instance. It also holds OpenAI, Anthropic, Replit, Grok and Perplexity, so it knows the AI scene well.
“We are all over AI, just like everyone else, because it is a massive revolution,” Woods explained. “But in the process, a lot of companies are being neglected.” This means that spotting such potentially neglected companies is “our opportunity because we are doing research in many other areas than AI,” she said.
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Tech
Exclusive: Google deepens Thinking Machines Lab ties with new multi-billion-dollar deal
Former OpenAI executive Mira Murati’s startup, Thinking Machines Lab, has signed a new multi-billion-dollar agreement to expand its use of Google Cloud’s AI infrastructure, including systems powered by Nvidia’s latest GPUs, TechCrunch has exclusively learned.
The deal is valued in the single-digit billions, according to a source familiar with the matter, and includes access to Google’s latest AI systems built atop Nvidia’s new GB300 chips, alongside infrastructure services to support model training and deployment.
Google has been actively striking a number of cloud deals with AI developers as it aims to wrap together its AI computing offerings with other cloud services like storage, a Kubernetes engine, and Spanner, its database product. Earlier this month, Anthropic signed an agreement with Google and Broadcom for multiple gigawatts of tensor processing unit (TPUs) capacity (these are Google’s custom-designed AI chips for machine learning workloads).
But the competition is fierce. Just this week, Anthropic also signed a new agreement with Amazon to secure up to 5 gigawatts of capacity for training and deploying Claude.
Earlier this year, Thinking Machines partnered with Nvidia in a deal that included an investment from the chipmaker. But this is the first time the lab has struck a deal with a cloud services provider. The deal is not exclusive, so Thinking Machines may use multiple cloud providers over time, but it’s still a sign that Google is looking to lock in fast-growing frontier labs early.
Murati left her job as OpenAI’s chief technologist and founded Thinking Machines in February 2025. The company, which soon afterwards raised a $2 billion seed round at a $12 billion valuation, has remained highly secretive, but launched its first product in October. Dubbed Tinker, it’s a tool that automates the creation of custom frontier AI models.
Wednesday’s deal provided some insight into what Thinking Machines is developing. In a press release, Google noted that it can support the startup’s reinforcement learning workloads, which Tinker’s architecture relies on. Reinforcement learning is a training approach that has underpinned recent breakthroughs at labs, including DeepMind and OpenAI, and the scale of the Google Cloud deal reflects how computationally expensive that work can get.
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Thinking Machines is among the first Google Cloud customers to access its GB300-powered systems, which offer a 2X improvement in training and serving speed compared to prior-generation GPUs, per Google.
“Google Cloud got us running at record speed with the reliability we demand,” Myle Ott, a founding researcher at Thinking Machines, said in a statement.
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Tech
The most interesting startups showcased at Google Cloud Next 2026
Google Cloud Next is taking place this week in Las Vegas, and one clear message has emerged: Google wants AI startups on its cloud. To that end, it made several startup-related announcements.
The most significant is that the tech giant has earmarked a new $750 million budget to help its Cloud partners sell more AI agents to enterprises. This funding is available to partners ranging from startups to the big consulting firms. It can be used for costs like Gemini proof-of-concept projects, Google forward-deployed engineers, cloud credits, and deployment rebates.
Google also highlighted a long list of startups that are using Google Cloud, either newly signed or expanding their footprint. Among them are a few standout names:
Lovable is expanding its use of Google Cloud by launching a new coding agent through Google’s enterprise app marketplace. Lovable is the fast-growing vibe coding startup and was on a $400 million ARR track as of February, it said.
Notion, Silicon Valley’s favorite AI-infused document productivity app, most recently valued at about $11 billion, is using Gemini models to power its text and image generation features.
Gamma, an AI-powered PowerPoint killer recently valued at a $2.1 billion valuation, is using Google’s state-of-the-art image model Nano Banana 2 and other Google Cloud features.
Inferact, the commercial inference startup from the creators of the popular open-source project vLLM, is accessing Nvidia’s GPUs through Google Cloud, in addition to using the tech giant’s AI stack.
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ComfyUI, the popular open-source tool for creating AI-generated images and multimedia, also offers access to Nano Banana 2 and is using other Cloud features.
Other startups that received the Google Cloud shout-out this year include:
ChorusView, which makes AI-powered smart tags that track the condition and movement of goods in real time.
Emergent AI, a vibe coding platform.
ExaCare AI, which makes AI software for post-acute medical care facilities.
Insilica, which creates AI-generated regulatory-compliant chemical safety reports.
Optii, which makes AI-enhanced hotel operations software.
Parallel AI, which builds web search and research APIs built for AI agents.
Proximal Health, which makes AI-powered software that automates the insurance claims adjudication process.
Reducto, which does AI-powered document parsing.
Stord, which handles e-commerce fulfillment and parcel operations.
Stylitics, which makes AI image generation software for retailers for tasks like outfit styling and product bundles.
Temporal, a developer cloud environment built to prevent failures.
Vapi, which makes dev tools for building conversational voice agents.
Vurvey Labs, which conducts synthetic market research via AI agents.
Wand, an in-game assistant for single-player PC games.
Watershed, which makes software that helps enterprises report on and manage sustainability programs.
ZenBusiness, an all-in-one back-office tool for small businesses that includes an AI chat assistant.
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Tech
Duolingo is now giving free users access to advanced learning content
Duolingo announced on Wednesday that its advanced language learning content is now available for free across nine languages: English, Spanish, French, German, Italian, Portuguese, Japanese, Korean, and Chinese. Users can access this content through the web, iOS, and Android devices.
This advanced content is at the B2 level on the Common European Framework of Reference for Languages (CEFR), which is the international standard for language skills that schools and employers recognize. B2 level content refers to learning materials without translations, complex scenarios, and specialized vocabulary.
The new offering will include features like “Advanced Stories,” which helps with reading comprehension, and DuoRadio, a podcast-like audio experience for listening comprehension.
Now that Duolingo users can tap into this advanced learning content for free, they can level up their skills, whether that’s practicing for job interviews, prepping for studying abroad, or tackling complex news articles, films, and books without relying on translations.
The company says this positions it as the only free app to offer advanced-level learning across these nine languages at no cost. While competitors like Babbel and Busuu offer advanced courses, they typically require paid subscriptions. For instance, Busuu has some CEFR-aligned courses up to the B2 level, but the free version is pretty limited and doesn’t offer lessons like grammar explanations, so users need to pay for full access.
Previously, Duolingo only provided free courses that capped at A2 or B1 levels, mainly focusing on basic communication skills.
The company is positioning this free advanced learning offering as an enticing opportunity for job seekers, framing language learning as a practical pathway to improving employability in an increasingly global workforce.
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This comes at a time when the job market remains highly competitive and overall growth has slowed. Research from the American Council on the Teaching of Foreign Languages shows that learning a second language can raise someone’s employability by as much as 50%.
“Reaching job-ready proficiency in a new language used to be out of reach for most people,” Bozena Pajak, head of learning science at Duolingo, said in a statement. “It took years of expensive classes or immersive experiences that not everyone could access.”
Duolingo’s decision to offer advanced learning for free is also a strategy to increase its free user base. In its Q4 earnings report, the company stated that it has 52.7 million daily active users, demonstrating 30% growth compared to the previous year. This number is higher than its paid subscriber base, which stands at 12.2 million. However, Duolingo’s shares fell after the company projected that the year-over-year bookings growth rate for Q2 2026 is expected to experience a slight decline.
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