Connect with us

Entertainment

Doritos Films First Ad In Space

By Jacob VanGundy
| Published

Doritos has made history with their zero-g ad, the first commercial ever shot in space. The civilian crew of SpaceX astronauts shot the commercial during the Polaris Dawn mission, which has been groundbreaking in several ways, outside of shooting the advertisement. Pulling the commercial off was a difficult task, requiring Frito-Lay to create special chips for the astronauts to enjoy while orbiting Earth. 

The charity supported by the Doritos zero-g ad was chosen by the astronauts themselves with Frito-Lay using the stunt as a fundraising opportunity and giving a sizable donation themselves.

Despite its historic nature, the Doritos zero-g ad is short and to the point. The 15-second commercial features the 4-astronaut crew crunching on the chips while floating around with the snacks. As the astronauts enjoy their snacks, a voiceover explains that the chips were launched into space as part of a charity program with Saint Jude’s Children’s Hospital. 

The charity supported by the Doritos zero-g ad was chosen by the astronauts themselves with Frito-Lay using the stunt as a fundraising opportunity and giving a sizable donation themselves. Frito-Lay held a giveaway with those who donated enough being entered into a drawing for the made-for-space chips. Those who donated $200 could receive the same type of chips sent to space, while those who donated $1,000 were entered to win chips that made the trip to space and back. 

Doritos ad

The Doritos in the zero-g ad had to be custom-made so that they could be safely consumed in space, as chips are usually too messy for consumption in space. Crumbs are a major hazard in space where they can be inhaled or become lodged in an astronaut’s eye, not to mention the damage they can do if they end up inside a device. To avoid the crumb problem, Frito-Lay made the chips bite-size and replaced their signature flavor powder with flavored oils baked into the chips. 

The shooting of the Doritos zero-g ad occurred as the Polaris Dawn team was preparing for another historic moment, the first civilian spacewalk.

Packaging was also a challenge for the Doritos zero-g ad, requiring special care to avoid the chips being destroyed during launch. The chips were put into specialized metal tins and individually wrapped inside those tins. According to SpaceX astronaut Anna Menon, the packaging worked, and the chips survived their trip into space undamaged. 

Among the numerous firsts for the Polaris Dawn mission, the Doritos zero-g ad is one of the more light-hearted.

The shooting of the Doritos zero-g ad occurred as the Polaris Dawn team was preparing for another historic moment, the first civilian spacewalk. As the crew was shooting the commercial, they were in the process called “pre-breathe,” in which the cabin pressure is reduced to prepare for the spacewalk. During one of their meals during that process, the astronauts enjoyed the chips and shot the advertisement for Frito-Lay. 

Due to the large number of historic firsts, the Polaris Dawn mission was being watched more closely than most space missions. In addition to the spacewalk, it featured the first civilian crew field testing space suits and radiation shields. Its success is being hailed as a win for the future of private space exploration. 

Among the numerous firsts for the Polaris Dawn mission, the Doritos zero-g ad is one of the more light-hearted. The mission was a critical step in proving that private space travel was viable, with civilian crews capable of performing important experiments. The campaign was also an experiment in designing food for astronauts.


source

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Entertainment

Best Mothers Day gifts: Show mom some love

Mother figures are the backbone of the world. Yours may be your biological mother, or maybe she’s your mother-in-law, your best friend’s mom, or simply someone whose motherly instinct has helped you through hard times.

Moms teach you the adulting necessities, give advice even if the problem is your fault, and above all, they put up with your shit and (almost) never complain.

The game plan here isn’t just to snag the last bouquet at CVS just so you’re not the kid who forgot Mother’s Day (but definitely also get flowers). And you don’t even need to spend a lot of money. (Peep our list of Mother’s Day gifts that cost less than $50. Want even more cheap gift ideas?

Skip the generic mugs and show your appreciation with a gift picked just for her: Whether it’s something to make a part of her life easier, something she’s mentioned wanting in passing, or simply something to make her feel like a damn queen, you can’t put a price on everything she’s done for you, but heartfelt gifts certainly help.

After all, they say “No matter how hard you try, you always end up like your mother.” But is that even a bad thing?


source

Continue Reading

Entertainment

Ban subscriptions and get Microsoft Office 2024 for life for just £121

TL;DR: Grab Microsoft Office 2024 Home and Business for PC or Mac for just £120.54 through June 1.


You wouldn’t keep paying for Netflix if you could own your favorite shows, right? So why are you still subscribing to Office apps you use every day? Microsoft 365’s price keeps going up, but there’s finally a way to break free — and it’ll cost you way less in the long run.

Microsoft Office 2024 is the answer you’ve been looking for. Instead of monthly payments, simply pay £120.54 once and be set for life (reg. £188.37). It’s that simple. And, yes, this lifetime download works for PC or Mac.

What’s included?

This license comes with: 

  • Word

  • Excel

  • PowerPoint

  • Outlook

  • OneNote 

The newest version of Microsoft Office is a little different from Microsoft 365. But just because you’re switching to a lifetime license doesn’t mean you’ll miss out on some of the most recent updates. Word and Excel both still have AI integrations for text suggestions and smart data analysis, and PowerPoint still has improved tools for recorded presentations. 

Once you’ve redeemed your purchase, you can install your apps on one computer. After that, they’re yours to use however you want. No more subscription fees or sudden price hikes to worry about. 

Why rent when you can own? 

Mashable Deals

Get a Microsoft Office lifetime license on sale for £120.54 with no coupon needed.

StackSocial prices subject to change.


source

Continue Reading

Entertainment

Wordle today: Answer, hints for May 9, 2025

Oh hey there! If you’re here, it must be time for Wordle. As always, we’re serving up our daily hints and tips to help you figure out today’s answer.

If you just want to be told today’s word, you can jump to the bottom of this article for today’s Wordle solution revealed. But if you’d rather solve it yourself, keep reading for some clues, tips, and strategies to assist you.

Where did Wordle come from?

Originally created by engineer Josh Wardle as a gift for his partner, Wordle rapidly spread to become an international phenomenon, with thousands of people around the globe playing every day. Alternate Wordle versions created by fans also sprang up, including battle royale Squabble, music identification game Heardle, and variations like Dordle and Quordle that make you guess multiple words at once

Wordle eventually became so popular that it was purchased by the New York Times, and TikTok creators even livestream themselves playing.

What’s the best Wordle starting word?

The best Wordle starting word is the one that speaks to you. But if you prefer to be strategic in your approach, we have a few ideas to help you pick a word that might help you find the solution faster. One tip is to select a word that includes at least two different vowels, plus some common consonants like S, T, R, or N.

What happened to the Wordle archive?

The entire archive of past Wordle puzzles was originally available for anyone to enjoy whenever they felt like it, but it was later taken down, with the website’s creator stating it was done at the request of the New York Times. However, the New York Times then rolled out its own Wordle Archive, available only to NYT Games subscribers.

Is Wordle getting harder?

It might feel like Wordle is getting harder, but it actually isn’t any more difficult than when it first began. You can turn on Wordle‘s Hard Mode if you’re after more of a challenge, though.

Here’s a subtle hint for today’s Wordle answer:

Gibberish.

Mashable Top Stories

Does today’s Wordle answer have a double letter?

There are no recurring letters.

Today’s Wordle is a 5-letter word that starts with…

Today’s Wordle starts with the letter T.

The Wordle answer today is…

Get your last guesses in now, because it’s your final chance to solve today’s Wordle before we reveal the solution.

Drumroll please!

The solution to today’s Wordle is…

TRIPE.

Don’t feel down if you didn’t manage to guess it this time. There will be a new Wordle for you to stretch your brain with tomorrow, and we’ll be back again to guide you with more helpful hints.

Are you also playing NYT Strands? See hints and answers for today’s Strands.

Reporting by Chance Townsend, Caitlin Welsh, Sam Haysom, Amanda Yeo, Shannon Connellan, Cecily Mauran, Mike Pearl, and Adam Rosenberg contributed to this article.

If you’re looking for more puzzles, Mashable’s got games now! Check out our games hub for Mahjong, Sudoku, free crossword, and more.

Not the day you’re after? Here’s the solution to yesterday’s Wordle.


source

Continue Reading