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What founders can learn from Anjuna’s layoffs and recovery

In 2021, Anjuna Security was growing fast, hiring aggressively, and chasing a market that seemed limitless. By the end of that year, the venture-backed cybersecurity company had scaled to around 75 employees, building out sales, customer success, and support teams in anticipation of continued hypergrowth.

Then 2022 hit.

As the market turned, enterprise clients became harder to land. Like many startups building at that time, Anjuna was overextended and underfunded. So the company was forced to make a difficult decision and laid off a portion of its staff, then conducted another round of layoffs months later. 

Cutting costs was only part of the challenge. The harder question was how to rebound and keep the remaining team members motivated. 

Ayal Yogev, the CEO and co-founder of Anjuna, joined Isabelle Johannessen on TechCrunch’s Build Mode to discuss how the company survived the volatile market by acting quickly, making cuts with compassion, and learning from early missteps.

One of the reasons Anjuna was able to endure two rounds of layoffs was that the company had already put in the time to build a strong internal culture, anchored in a simple idea. “We have only one word when it comes to culture, and that’s care,” Yogev said. “We care about our employees. We care about our customers.”

Rather than treating culture as a set of abstract values, the company focused on consistent behavior. Internally, that meant transparency and communicating clearly about what was happening and why. Externally, it meant supporting departing employees beyond severance, from sharing job opportunities through investor networks to ensuring continued access to benefits like healthcare.

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Crucially, the company avoided common pitfalls that erode trust during layoffs like prolonged uncertainty, impersonal processes, or silence from leadership. Instead, decisions were made quickly, and conversations were handled directly. 

Even so, the impact was real. A second round of layoffs made rebuilding trust more difficult. But the culture that was already established shaped how the remaining team responded. Rather than focusing on blame, the emphasis was on learning: what went wrong, and how to avoid repeating it.

“There’s kind of two things people do, like the kind of worst companies are looking for somebody to blame and that always ends up creating a culture of people are just trying to not make mistakes,” Yogev said. “Just creates a culture of blaming, which is just completely counterproductive, right?”

Today, Anjuna is rebuilding with a different approach. Hiring is more deliberate. Sales growth is tied closely to actual demand. And new tools, including AI, are helping the team operate more efficiently without overexpanding.

Subscribe to Build Mode on Apple Podcasts, Spotify, or wherever you like to listen. And watch the full videos on YouTube.

Apply to Startup Battlefield: We are looking for early-stage companies that have an MVP. So nominate a founder (or yourself). Be sure to say you heard about Startup Battlefield from the Build Mode podcast. Apply here.

TechCrunch Disrupt 2026: We’re back for TechCrunch Disrupt on October 13 to 15 in San Francisco, where the Startup Battlefield 200 takes the stage. So if you want to cheer them on, or just network with thousands of founders, VCs, and tech enthusiasts, then grab your tickets.

Isabelle Johannessen is our host. Build Mode is produced and edited by Maggie Nye. Audience Development is led by Morgan Little. And a special thanks to the Foundry and Cheddar video teams.

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Hacker stole £700,000 from UK energy company by redirecting payment

British oil and gas company Zephyr Energy says someone stole £700,000 (close to $1 million) from one of its U.S.-based subsidiaries by redirecting a payment meant for a contractor into a hacker-controlled account.

In a regulatory filing with the London Stock Exchange on Thursday, the company said it is “working with the corresponding banks and consultants to attempt to recover the diverted funds.”

While the company did not say how the incident occurred, hackers are known to break into email inboxes or accounting systems and use that access to alter bank account and routing numbers during the process of paying someone or clearing an invoice. Known as business email compromise attacks, the FBI said in its most recent annual report published on internet cybercrime earlier in April that these attacks remain one of the top sources of financial losses, totaling more than $3 billion in victim losses during 2025.

Zephyr says that its incident is contained and that its operations are running normally.

As for the attack itself, the company said it used “industry standard practices” for its tech and payment platforms, but said it has implemented “additional layers of security” following the incident.

A spokesperson for Zephyr did not return an email requesting comment about the incident.

(via The Register)

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X brings back Voice Notes to X Chat

Posting Voice Notes publicly on X may no longer be possible, but you can now share audio messages within X’s direct messaging system, X Chat, once again. The social network announced late on Wednesday that support for Voice Notes is now available within its private messaging service.

The feature, which works in both one-on-one messages and group chats, is activated with a push of the voice input icon to the right of the chat’s text box. At launch, you have to continue to press the button to record the voice message, but we found that a press-and-hold gesture followed by a swipe up allows it to record without having to keep your finger on the button.

The new addition could make X Chat more competitive with other messaging apps, where recording audio voice notes has long been a standard option. This is particularly important to the company, given the recent spinout of X Chat as its own stand-alone app.

It could also assuage angry users who didn’t appreciate that the upgrade to X Chat removed the Voice Notes feature.

The move follows X’s recent beta tests of an X Chat app on iOS, which offers access to X’s upgraded DM feature. While the company claims that chats are end-to-end encrypted, security experts have warned that the service is less secure than other encrypted messaging apps, like Signal.

The introduction of the new app reflects a strategy change for the social network, as owner Elon Musk once said X would become an all-in-one super app, or “everything app.” Now, the company is looking to make pieces of its app available as their own experiences. X Money, X’s payments service, is also being tested as a separate app, for instance.

Voice Notes have been on X Chat’s roadmap for some time despite their temporary removal. When X first introduced its new chat platform in November, it said the audio feature would be “returning soon.”

Currently, the X Chat service also supports other features, like the ability to edit and delete messages, block or get notified of screenshots, share files, make voice and video calls, and set messages to automatically disappear.

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Avec’s Tinder-style email app allows you to swipe through your inbox

Apps like Superhuman and Mimestream have tried to get people to inbox zero on the desktop. Now a new app called Avec for mobile devices, initially available on iOS, aims to get you through your inbox using Tinder-style swipe cards and voice-based replies.

By default, the left swipe adds the email to a pile that you can address later, and the right swipe adds it to the done (or archive) pile.

The email “stack” of cards also has a button at the bottom that lets you hold it to reply to emails using your voice. When you release the button after speaking, the transcription will show up as a draft. You can review the transcription for errors, make any necessary edits, and then send the email.

Avec said that while apps like Wispr Flow, Willow, and Monologue exist, they are constrained by Apple’s APIs, and users need to install them as a separate keyboard app to work. Meanwhile, Avec has the full context of your email, so it can understand names and apply better edits based on the tone of the email. Because of this context, the email app can understand your personal email style as well, the company said.

Image Credits:Avec (screenshot)

While managing your inbox, Avec lets you mark unimportant emails by swiping down. The email will learn from what’s put in the unimportant pile and can show it to you in a group instead of forcing you to triage these emails one by one.

While the card-based interface is Avec’s unique feature, it also offers a plain old list-based view.

The app was founded by Jonathan Unikowski, who previously worked at Replit in a product engineering role. Unikowski said he was thinking about building tools that he would use every day. He explored ideas like building a browser but eventually ended up with email.

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“It’s this thing that hasn’t changed for 25 years,” Unikowski told TechCrunch over a call. He said Gmail was the last big change in email, which has had long-term impacts on how email is managed. “It’s a big part of everyone’s life, no matter how much they hate it. And it seemed very clear to me that through a combination of really good design and, of course, the judicious use of these new AI tools, we could do much better.”

Image Credits:Avec

Avec is not alone in having this thought process. Apart from Superhuman, apps like Shortwave and Spike have tried different approaches to presenting email. In the last decade, Basecamp’s Hey has tried to “reinvent” email by becoming a new provider, but, as a paid service, it hasn’t reached the same scale as Gmail.

When I asked Unikowski about choosing mobile over desktop as a first place to launch an email client, he said that constraints on the platform can force creativity, and the phone is usually the place where people look at their emails.

“I really am a firm believer in this idea that constraints force creativity, and so you get away with a lot less on an iOS app. On phones, you have a very small screen [as compared to the desktop]. You don’t have a physical keyboard. So if you’re going to convince someone to install a new app, it needs to be really good. And for it to be really good, you need to be extremely inventive,” he said.

The app is currently available in the U.S. and is free to use for Gmail users. Support for Outlook is in the works. Unikowski said that the company plans to introduce paid tiers at some point, but it is still ideating about what features to include within that premium offering.

The company has raised $8.4 million in funding to date from investors, including Lightspeed and Haystack, with participation from individuals such as Replit CEO Amjad Masad, Replit’s head of AI Michele Catasta, Behance co-founder Scott Belsky, and Lenny Rachitsky.

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